In eCommerce, customer trust is crucial.
Enhancing trust by using social proof is a surefire way to increase sales because customers are more likely to purchase items from a store that seems trustworthy. But if your website does not seem trustworthy, your sales may fall – even if you have great products.
And the numbers don’t lie.
Author
Wynn Mustin
Head of Content
With over six years spent selling things online — and writing about her experiences for blogs big and small — it’s safe to say that Wynn is obsessed with the internet and everything that comes with it. When she’s not developing industry research and thought leadership content for Trustpilot, you can find her working on her eCommerce brand of 3D printed jewelry.
